Making time for major gifts is particularly hard when you’re the “jack of all trades” development director for a small non-profit. Learn how Jeff became successful during his early career in that same situation.
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We are human, and unless we have the will to stay focused and work a plan and allow someone to hold us accountable, we stumble and get off track. It doesn’t matter that you have great donors or incredible plans, touchpoints and offers… if you don’t execute them and stay with it, you won’t succeed.
Most of your time has to be spent on donors; otherwise you’re headed for disaster. So here are some ways to create the structure you need to be successful
If you go home at night with the feeling of having missed the mark in your work, there is probably something wrong, either in how you are viewing your work, how your work has been organized by others, or how you are operating.
If you want to literally chase your MGO out the door, keep changing the rules of engagement. That will do the job.
Major gift officers who are working with a portfolio cannot treat all of your donors with the same amount of time and energy. You just don’t have time.
Even in Major Gifts fundraising, we don’t like to be held accountable. Here are five reasons why accountability is essential in our field…
There are strategies that can help you stay on course and help you be successful in major gifts. Here are some thoughts to help you.
This is, by far, one of the best systems for reporting back to stakeholders that I have seen in my career. I share this with you so that you can see a specific example of the kind of impact reporting that is needed in major gifts.
Once you have a culture of individual donor goals in major gifts, it becomes easier to create a “bottom-up” approach to the budgeting of the entire development department.
