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7 Sales Skills That Can and Can’t Be Taught – Part 1

By | Major Gift Officers, Marketing Plans | 2 Comments

Major gifts work is often compared to selling. Selling is the exchange of money for property, goods or services, while major gift programs facilitate the exchange of money for the fulfillment of a donor’s interests and passions. If a MGO can successfully identify a donor’s interests and passions and match them to a program his organization is executing, then the money comes in naturally.

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Time to Plan: #1 – Year End Strategy

By | Major Gift Officers, Marketing Plans, Moves Management, Stewardship, Strategic Plans, Uncategorized | No Comments

So many things in your nonprofit are conspiring to take you away from the really important work of managing those important relationships with your caseload donors, especially those donors who will make significant year-end gifts. Now is the time to cancel those other items and return to the real purpose of your job as a major gift officer.

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