Are YOU Really a Major Gift Officer?
Organizations that are donor-centered and honoring of their people are successful. Those just going after the money are the ones hanging by a thread.
Two Words I Hate
There are two words in fundraising that cause my stomach to tighten every time I hear them. These two words live together in the minds, discourse, and language of thousands of fundraisers.
How to Tell If Your Major Gift Program is Transactional
The use of the words “prospect” and “annual fund” should be outlawed from fundraising. They create a transactional – not relational – mindset.
Qualifying Donors for Major Gift Caseloads
A free White Paper from Veritus Group Completely updated in 2016 with sample documents! “Many donors won’t even return my call, and I am so frustrated!” said the MGO. When we checked to see why, it was not surprising to find that a majority of the donors on this...
How to Qualify Donors: An Introduction
Too many caseloads of too many major gift officers are stacked with up a majority of donors who do not want to talk or connect with anyone. Qualifying your donors is the answer.
Stop Prospecting!
You really should not do any prospecting as a major gift officer. You should only talk to people who have already agreed to support you – the thousands of good donors on your file.
TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
