Do a Gut-Check with Your Portfolio
Most MGOs have an abundance of unqualified donors in their portfolios. What does your gut tell you about yours?
Most MGOs have an abundance of unqualified donors in their portfolios. What does your gut tell you about yours?
If you take the time to understand how donors’ particular passions and interests relate to your organization, they will unleash their giving.
Donors are NOT in love with your ORGANIZATION. They’re passionate about specific things you DO. They’re waiting for you to ask what those specific things are.
The three legs of a mature and productive planned giving program are lead generation, fundraising and stewardship. How are you staffing them?
It may seem counter-intuitive, but the more you’re rejected, the more successful you’ll be. Here’s how to make your “failures” work for you.
Rejection doesn’t feel good, but don’t get discouraged by it. Rather, use it as a tool to focus and learn from.