Getting Leaders on Board with Major Gifts
Discussing donor value attrition – loss of donations from the same donors year after year – can be a powerful motivator for non-profit leaders considering investments in major gifts work.
Discussing donor value attrition – loss of donations from the same donors year after year – can be a powerful motivator for non-profit leaders considering investments in major gifts work.
There will be an increase in efforts, on the part of fundraising professionals, to package their organization’s budgets so that the donating public can understand how the money is used and what funds are needed, and so that fundraising professionals can be more successful in their work.