Don’t Forget your “C” Donors.
As you may know, Richard and I are constantly writing about how you should be allocating your time with your major gift caseload. We have a lot of energy around this because we find many MGOs who forget to focus on where the majority of their revenue comes from. It...Where Should I Put My Efforts?
You might have just read this headline and said to yourself, “I can tell this is going to be really boring stuff – I really don’t need to read or do this!” Well, if you’re thinking this, let me tell you a story. I have had two situations in the last few months in...Six Things You can Do This Summer to Help You Win in the 4th Quarter! Summertime Lesson #1: Create New Plans for Donors Behind Goal
“Summertime, and the living is easy…” I love that song from the musical, Porgy and Bess. Unfortunately, I run into too many folks during the summer who actually put this into practice in their major gift work. Now, I understand. In many development shops across the...The Mid Year Major Gift Check List Series of 5: #2 Which Donors Require More Of Your Time?
It’s really hard for me to believe that a seasoned major gift professional will, in a moment of major gift suicide, tell his team to just “mail the caseload an ask!” And yet, it happens all the time. And when it does I just hold my head in utter despair wondering what...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
