by Richard Perry and Jeff Schreifels | Oct 17, 2011 | Caseload Value, Development Directors, Director of Major Gifts, Donors, Fundraising, Fundraising ratios, Giving, Non-Profits, Philanthropy, Results, Strategic Plans | Development Directors, Donor-Centered, Major Gift Officers, Major Gifts, Marketing Plans, Mission, Non-Profits, Philanthropy, Uncategorized
“Yeah, we realized we needed a major gift program so we just started one!” This statement summarizes what Jeff and I hear very frequently. A leader says, “We’ll just hire someone and get going.” As if the money will flow like water out of a tap. And then people like...
by Richard Perry and Jeff Schreifels | Oct 14, 2011 | Caseload Value, Development Directors, Director of Major Gifts, Donors, Fundraising, Philanthropy, Stewardship | Development Directors, Major Gift Officers, Major Gifts, Non-Profits, Philanthropy, Uncategorized
I have seen so many situations where a MGO gets unfairly judged because no one sat down and decided what the MGO’s caseload value (the sum of all giving from all the donors on a caseload) should be. And when this very critical economic topic is not managed, it is a...
