by Richard Perry and Jeff Schreifels | Nov 23, 2022 | Communication, Relationships, Thanking | Communication, Relationships, Thanking
Many of us in the U.S. are getting ready to celebrate the Thanksgiving holiday tomorrow. But gratitude is a year-long practice, not an annual feast. Studies have shown that practicing gratitude makes people happier, healthier, and more resilient in hard times. And one...
by Richard Perry and Jeff Schreifels | Oct 21, 2022 | Communication, Donor Communication, touch points | Communication, Major Gifts, Strategic Plans, Touch Points
You know those sound machines that create white noise and block out all the other sounds around them? That’s what’s happening to your donors right now because everyone is following the same donor communication strategy. Let’s be real, your donors are getting a lot of...
by Guest Contributor | Sep 23, 2022 | Communication, Donor Communication, Year-end Planning | Communication, Direct Response, Donor-Centered, Fundraising
Your hands ache from writing “We couldn’t do this work without you,” on hundreds of cards. The papercuts on your fingertips sting as you shovel another handful of Fritos into your mouth, desperate to keep your strength up to stuff more envelopes. The stacks of...
by Richard Perry and Jeff Schreifels | Sep 9, 2022 | Communication, emotion, Major Gift Fundraising | Communication, Fundraising, Impact, Major Gifts
I was listening to her tell the story. It was about a single mom and her small child who’d been helped by the non-profit. The MGO told me where they lived, how they both had been abused by a very controlling man, how she had tried to run away and was caught and...
by Richard Perry and Jeff Schreifels | May 11, 2022 | Communication, Conversations, Personal Development | Communication, Conflict, Personal Development, Relationships
We’ve all been there. You’re meeting with a donor about something you think they’re going to love because it matches their passions, and you start to notice that they seem… checked out. They’ve gotten quiet. Then what happens? Your mind starts spinning, you’re short...