The Confusion Around Marketing, Communications, and Fundraising Functions
If your non-profit isn’t structured around donor acquisition, there’s likely to be some tension between the mar-com and fundraising functions.
Major Gift Organizational Structure — #5: Can’t We All Get Along?
Can’t we all get along? Non-profits need all of their departments and leadership on board to allow major gift fundraising to operate well.
Major Gift Organizational Structure — #2: The Right Context
Major gifts programs often face a poorly thought-out organizational structure, created by leaders who don’t think clearly about where it fits in the non-profit.
We All Need Each Other—Why Going Solo Doesn’t Work: #4 Why Communications and PR is So Important!
In the fundraising/development world there has long been a feeling of distrust towards the communication/PR folks. And after all these years of working with fundraisers, I believe the reason is that we just haven’t spent time trying to understand each others’ gifts....
Why Most Major Gift Programs Suck! #10: Money Becomes the Sole Objective
Reason #10: When Money Becomes the Objective, not the Result. One of the toughest things for me to witness is a major gift officer who is under extreme pressure to make either her monthly or year-end goal and she hasn’t been communicating with her supervisor or...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
