by Richard Perry and Jeff Schreifels | Nov 10, 2014 | gratitude, Money, Stewardship | Donor-Centered, Major Gifts, Moves Management, Uncategorized
If you’re like most of the MGOs around the world right now, you are focused on what you need to do to motivate that donor on your caseload to make a significant gift. So your focus is on major “breakthrough” strategies. But often, the secret to success can be found in...
by Richard Perry and Jeff Schreifels | Sep 5, 2014 | Ice Bucket Challenge, Money, ROI | Donor-Centered, Events, Fundraising, Major Gifts, Relationships, Uncategorized
When I first saw all the video and news stories about the Ice Bucket Challenge I thought: “That is really cool. People are really getting involved. Good for ALS Association (ALSA)! What a great way to raise money.” Then I got to thinking about it, and my thoughts took...
by Richard Perry and Jeff Schreifels | Sep 3, 2014 | Crowdfunding, Ice Bucket Challenge, Money, ROI | Donor-Centered, Events, Fundraising, Major Gifts, Uncategorized
It’s all the rage these days, and the strategy has raised a boatload of money. It’s crowdfunding. But is it good for fundraising? And what does this topic have to do with major gifts? Wikipedia defines crowdfunding as “the practice of funding a project or venture by...
by Richard Perry and Jeff Schreifels | Jun 30, 2014 | grace, Money, Power, transformation | Donor-Centered, Impact, Major Gifts, Non-Profits, Philanthropy, Uncategorized
A wealthy industrialist once asked Gandhi, “Do you need me or my money?” Gandhi replied: “I need only you!” Gandhi wasn’t against wealth or money. He just knew that humans could not find purpose and fulfillment in it. Some of the great philosophers and religious...
by Richard Perry and Jeff Schreifels | Jun 2, 2014 | Case Statements, Money, Offers, Results, Stewardship | Donor-Centered, Fundraising, Major Gifts, Uncategorized
It was the late 1980’s. I was a guest in the home of a Fortune 500 executive in Vail, Colorado. It was a cavernous house where, on several occasions, I got lost trying to navigate my way back to the guest quarters. I had been invited to this couple’s house to...
by Richard Perry and Jeff Schreifels | Apr 14, 2014 | Donors, gratitude, Money, Qualifying Donors, Stewardship | Donor-Centered, Moves Management, Philanthropy, Uncategorized
Paul and Rebecca (not their real names) started giving to a social service organization in the early 90’s. They were a conservative couple from an average neighborhood. But they wanted to do good in their community, so their first gift was $50 to a direct mail...