Donors Will Change Their Minds
You know how Richard and I are always reminding you to make sure you really know your donors. We want to make sure you know how they like to be communicated with, what their passions and interests are and why they have them and that you use all of that information to...
How to Identify Donor Communication Preferences
“I don’t know why they keep calling me,” said the frustrated donor. “I’ve told the person (the organization’s MGO) that I don’t like talking on the phone and to please email me. But he just keeps calling!” This is one of the most abusive things a MGO or PGO can do –...
The Reluctant Major Donor
You have one or two of them, right now, in your portfolio. It’s a major donor who just doesn’t want to communicate in person or on the phone with you. It’s frustrating for you, because they’re giving significantly to your organization, and you feel you could do so...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
