
Why Do Fundraisers Avoid the Problem in Their Storytelling?
Why do we have so much difficulty talking about the problem in our storytelling about our organizational work? Here are six reasons.
Why do we have so much difficulty talking about the problem in our storytelling about our organizational work? Here are six reasons.
Every non-profit appeal for funds, no matter what media or form it is in, should start with the problem. Sadly, they often don’t – and are ineffective.