Reporting on Impact Can Break Through the Donor’s Noise
Here are some ideas on how you can show the impact of a donor’s gift and create incredible joy for your donors:
Here are some ideas on how you can show the impact of a donor’s gift and create incredible joy for your donors:
Major gift officers have to prioritize their caseloads. Here’s how they need to address their largest, lowest-giving group of major donors.
Major gift officers should plan to spend about 30% of their time and energy on cultivating and stewarding second-tier major donors.
It’s vital in major gift fundraising that your donors know they have someone they feel comfortable with and can rely on. Here are seven ways you can gain and keep the trust of your donors.
Major gift officers are routinely failing to deliver on the basic promise of major gifts, which is simply this: “If you give, this is what will happen.”
Make sure you’re presenting your major donors with information about a subject they’re interested in – but then don’t waste their time with complexity and detail they just do not want to consume or care about.