In case you missed it, here’s a recap of our latest podcast episodes, webinars, and more resources to help you raise more revenue for your mission!

NEW Podcast Episode:

Special Episode: Live From the AADO Conference

Last month, Veritus Group was incredibly honored to be the Presenting Sponsor for the 2024 AADO Conference.

AADO (African American Development Officers Network) is a network of more than 3,500 fundraising professionals of color. Their annual conference is the premier event for fundraising, development, and operations professionals of color, and their allies. During the conference, our team sat down with several AADO leaders and conference presenters to talk about the projects they’re working on and the path toward racial justice in the non-profit sector.

Our guests on this episode are Birgit Burton, Chief Executive Officer of AADO; Nneka Allen, Founder of The Empathy Agency; and Christopher Beck, Senior Advisor for Principal Gifts and Inclusive Philanthropy at St. Jude Children’s Research Hospital.

We were so inspired by this conversation and hope you’ll come away feeling encouraged by the insights shared and the progress toward racial justice in our sector. Listen here.

WEBINAR Replay:

Asking the Right Questions: How to Deepen Your Donor Relationships

In our analysis of hundreds of donor files, we’ve found some common trends that may be making it difficult to create meaningful relationships with your donors. How do you develop the kind of trust that leads to long-term partnership with your donors?

Check out the replay of this webinar featuring Karen Kendrick (Senior Director of Client Engagement) and our client guest, Jarrod Williams (Director of Development, Urban League of Greater Pittsburgh) where they discuss how to ask the right questions and approach your donor conversations in a way that will inspire deeper connections. Watch the replay here.

NEW Podcast Episode:

Do You Know the Hidden Potential in Your Donor File?

Over the past two decades, our team at Veritus has analyzed hundreds of different non-profits’ data files, and we see the same trends over and over again. While overall revenue may go up year-over-year, many donors give less over time (or go away altogether). But organizations are often unaware this is happening because the loss is covered up by gifts from new donors.

So, what can you do about this? The first thing to do is start analyzing your donor file so you can understand where you have opportunities. For this episode, Jeff is joined by Theresa Tapocsi (Client Experience Leader) and Amy Chapman (Director of Client Engagement) for a conversation about how a free donor file assessment by Veritus can help you to identify the hidden potential in your donor file.

The sooner you understand what’s happening in your data, the sooner you can take action. We hope this episode helps you think about your next steps in analyzing your donor data for opportunities to better engage your donors. Listen here.

WEBINAR Replay:

The Hidden Problem That’s Costing Non-Profits Thousands (or Maybe Millions!) of Dollars

Donor value attrition remains a hidden problem for most non-profits. You may be losing more revenue (and ultimately, losing more major gifts) than you thought. While donor giving totals may go up or stay steady year-over-year, many donors are giving less or they’ve stopped giving altogether. Most organizations don’t even realize that this is happening, because the gap is covered up by gifts from new donors.

In this webinar, Jeff shares how we’ve diagnosed this problem in hundreds of data files and how you can take action to address your donor value attrition rates. Watch the replay here.

FREE Resource:

Request a Free Donor File Assessment

How well are your mid-level and major gift programs performing? Do you know what your year-over-year donor value attrition rates are? Given your current program growth, do you know where you’ll be in five years? If you’re not sure, don’t worry! In our experience, most non-profit fundraisers, managers, and leaders can’t confidently answer these questions. That’s why we’ve developed our FREE and CONFIDENTIAL Donor Assessment. This comprehensive assessment will provide you with specific information around donor attrition rates, donor value attrition, program growth, and how many people you need to hire to grow effectively.

There’s absolutely no obligation to work with us, and you’ll learn the key steps to take to grow your fundraising program. Are you ready to get started? Head over here to request your FREE Donor Assessment today.

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Looking for more? Check out all our available resources here, or we’d love to see you at one of our upcoming webinars!