Certification Course in Mid-Level Fundraising
Master Mid-Level Fundraising: Deepen Donor Connections, Boost Revenue, and Build a Clear Path to Major Gifts
You’re juggling donor relationships without a clear strategy, feeling the pressure to hit big goals – but stuck in reactive mode. Sound familiar?
Our Certification Course in Mid-Level Fundraising gives you a proven step-by-step system to deepen donor trust, raise more revenue, and lead with confidence. With expert instruction, live support, and a peer community, you’ll be ready to thrive.
The cost of doing nothing? More stress and missed opportunities. Invest in yourself – great fundraising starts with great training.
Watch this video to learn more.
The Certification Course in Mid-Level Fundraising helps you deepen donor relationships, grow major gifts, and lead your fundraising strategy with clarity and confidence. You’ll learn:
✔ The fundamentals of a successful mid-level program.
✔ How to build and tier your caseload and create personalized, meaningful communication plans.
✔ How to create meaningful and impactful mid-level donor offers.
✔ How to use the introduction series to discover your donor’s passions, interests, preferences, and desire for a relationship.
✔ How to use permission-based asking in all of your donor conversations.
✔ How to smoothly and strategically move donors up to major gifts.
✔ The role of the Mid-Level Officer and what’s required to be successful in it; including the skills, talents, and characteristics of extraordinary Mid-level Officers.
With this course, you’ll not only be able to retain valuable donors and promote qualified prospects to the major gifts program, but you’ll also strengthen your donor relationships and increase your organization’s net revenue.
Course Benefits
✔ A Proven Donor Engagement System → Our proprietary methodology, from Permission-Based Asking™ to the Donor Engagement Plan™, removes the guesswork from Major Gift fundraising.
✔ Time-Saving Resources → Access custom templates and scripts to streamline your work.
✔ Flexible Learning → Complete the 8-module course over 8 weeks, with multimedia content that makes learning feel easy, not overwhelming. Enjoy lifetime access to the course material.
✔ Exclusive Community → Connect with thousands of fundraisers and access members-only tools like our White Paper Library.
✔ Supportive Community Calls → Get guidance from the Veritus team through a variety of call formats.
✔ Certification → Earn your Veritus Scholar certificate and 25 CFRE credits upon completing the course assessments.
Want to learn more? Download the course syllabus.
Payment Options
Option 1 – Best Value: $1997 USD (with this option you save $300 compared to the payment plans!)
Option 2 – 2-Pay: $1119 USD today, then one monthly payment
Option 3 – 4-Pay: $575 USD today, then three monthly payments
Team Discounts Available. Equip your team and save up to 20% when you register multiple staff from your organization. Contact academy@veritusgroup.com to learn more.
This course has ended, check out our next course.
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Money-Back Guarantee
BONUS!
Register now and receive immediate access to two exclusive mini courses
Setting Healthy Boundaries No Matter What Season You're In. Implement critical boundaries that support your well-being and help you thrive in the long run. Learn how to prioritize self-care and self-compassion, so you can show up fully and authentically in your work as a fundraiser.
How to Be The Best Mid-Level Officer You Can Be. Become a more confident and effective fundraiser by gaining clarity on the qualities that make you great, and the habits and practices that will make you even better.
We’re offering these courses as a gift – they’re valued at $650 USD, but are completely FREE when you register!
Frequently Asked Questions
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When will I get access to the course?
Your journey in the Certification Course in Mid-Level Fundraising begins on the course start date, when Module 1 becomes available. Each new module unlocks automatically as you complete the one you’re on. But you won’t be waiting around – right after you register, you’ll be invited into the Veritus Group Academy and our Community Hub. In the Academy, you’ll find your bonus course ready and waiting for you. In the Hub, you’ll discover a vibrant community of fellow fundraisers, our exclusive White Paper library, and upcoming Community Calls you’re invited to join.
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How much time do I need to take this course?
This course is designed to fit into your life. It’s completely self-paced and flexible, so you can engage with the content in a way that works for you during the 8-week course period. We recommend setting aside 4 to 5 hours each week to complete your course work, connect with the community, and participate in Community Calls.
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How long will I have access to the course?
You’ll receive lifetime access to the course content, allowing you to revisit the material whenever you need a refresher or deeper insight. However, to earn your certification and Veritus Scholar status, you’ll need to complete the course by the set deadline. This completion deadline is firm and cannot be extended.
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What is the deadline for completion?
You’ll have 8 weeks from the course start date to complete everything and earn your certification. If you do not complete the course by the end date, you will still have access to the material but not be eligible for certification or CFRE credits.
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How do I receive certification and CFRE credits?
Upon successful completion, you’ll be eligible for CFRE credits, earn a certificate of completion, and the distinguished title of Veritus Scholar. This certification is more than just a badge – it’s a mark of excellence that signals to your employer, peers, and the broader philanthropic community that you have the knowledge and skills to engage donors meaningfully and effectively. To qualify, you must complete the course assessments by the deadline. This deadline is firm and cannot be extended.
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Do I need to attend the Community Calls?
Our Community Calls are optional, but we think you’ll really enjoy them. These calls are a chance to connect with the Veritus team, learn from other fundraisers, and deepen your understanding of The Veritus Way™. As a course participant, you’ll also have lifetime access to a variety of exclusive calls with our expert coaches and Community Experience Manager, including:
- Welcome Calls
- Community Learning Calls (monthly)
- Q&A Calls (monthly)
With the exception of our Q&A and Peer Group Calls, all calls are recorded and will be made available to participants in the hub within 24 hours.
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What happens after I join?
As soon as you sign up, you’ll receive an email with everything you need to get started. You’ll be guided through how to access the Veritus Group Academy and our Community Hub. Once you join the academy you can access your bonus course. And once you join the hub you’ll be able to view the schedule of upcoming Community Calls and gain access to our exclusive White Paper library.
"The Veritus Group Mid-Level Certification Course was a wonderful experience and did not disappoint! I took this course with a colleague in anticipation of building a mid-level program at our organization. The course helped us evaluate our existing program, identify needs, and develop action steps toward future implementation. It's thorough and demanding, but the action steps we were able to develop and implement within our organization were well worth the time, money and effort spent. Thank you Veritus for providing such an invaluable learning experience!"
Caroline Oblack
Director, Research, Prospect Management, and Analytics
Oregon Health & Science University Foundation
Peter Schwieger
"The Mid-Level Fundraising Certification Course came at the perfect time, as I had just taken on a new role at my workplace working on our Mid-Level program. We had an existing Mid-Level program, but definitely had a lot of room to bring it to the next level in order to better engage with and meet the needs and passions of our donors. This program was a great balance of covering off the basics and how to get started, but then gave great practical tools to frame and plan my year engaging with donors over the course of a year and what made good touchpoints. It provides other great tools such as how to track your donors and interactions if your database wasn’t ready, and how to measure your work all while keeping the donor front of mind. Also, the varied learning style tools were handy to reinforce the learnings in different ways and for folks who have distinct learning styles. I found balancing the course and my work not to be a problem as I carved out weekly time for the duration of the program so that I had the time set aside from the get-go in my calendar. I would highly recommend this (or any other Veritus course) to anyone in fundraising and look forward to furthering my education as a Veritus Scholar."
Sarah Mann
Development Officer
MS Society
