Passion. Yours is to change the world. Ours is to help you do it.
Define moves management. One person said: “Moves management is a system of policies, procedures and practices that directs the actions a nonprofit takes to bring in donors, forge relationships and generate major gifts.” Another said: “moves management is the process of managing donor relationships in order to secure a gift.” Wikipedia defines moves management as “…the process by which a … [Read More...]
Several weeks ago I sat in a long meeting discussing strategy with a group of major gift officers. We had asked program staff from the organization to attend, to give us resources for constructing donor offers. I should have brought a pillow to the meeting so I could take a nap – it would have been more productive. The meeting went on and on, with good people talking about the process of … [Read More...]
Editors love to edit. Critics love to critique. And many writers and communications folks love to make sure you keep your messaging short and to the point. There are even seminars you can attend where the presenter drones on and on about the form of the message vs. the content. This is so fascinating to me – as if the form could actually dress up and make lousy content palatable. When I was … [Read More...]
A free White Paper from Veritus Group The look on her face said it all. “You want me to create a strategy for every single one of the donors on my caseload? Are you kidding me?” This is usually the reaction our team at Veritus Group gets when we tell MGOs that this will be one of the first things they need to do if they want to become successful with us. After the initial shock wears off … [To get a free copy of this white paper please click here]
How is our analysis different? Our strategies are driven by data on how your major donors are performing year to year. Before we engage in a relationship with a client we conduct a full analysis of your major gift program. We provide this service at no cost. Having conducted scores of these analyses over the years, we find a similar disturbing pattern with most Major Donor programs: more … [Read More...]