Reduce Value Attrition & Increase Donor Retention

What challenges do you face today?
Major gift fundraising is one of most important pursuits you can undertake. But it’s also one of the most challenging!
Are your donors leaving out the back door almost as quickly as they come in the front?
Are you wondering how to manage a major gift team, or even how to set one up for the first time?
Does the complexity of planned giving overwhelm – or even scare you?
Find the services YOU need.
Fundraising works best when you create lasting partnerships with your donors to help them change the world through their giving. Major donor programs accomplish this best when they have trained staff who qualify donors, make individual plans and goals for those donors, and are held accountable for carrying out those plans. You can engage with us in a variety of ways:

Mid and Major Gift Programs (Training, Planning and Management)
Our job is to help you create authentic donor relationships and make you successful in your work.

Donor Offer Development
What are you offering to donors that will inspire them to give transformative gifts? We help you develop compelling offers that is contained in your current budget.

Strategic Planning – Organizational Development
We can help you develop a long-term strategic plan and make sure your organization is functioning properly.

Planned Giving Services (Training, Planning and Management)
You have hundreds of thousands, if not millions of dollars hidden in your database who want to leave you a legacy gift. We help you find, cultivate and steward them to build a significant ongoing source of revenue.
Some of the clients we have been privileged to serve










Training to help you build authentic donor relationships
Veritus Group Academy is your complete source for major gift fundraising training. In addition to choosing from our comprehensive menu of highly acclaimed online courses, you can take advantage of customized trainings, group coaching, and individual coaching.

Take your program to the next level
Veritus Group Academy’s courses are more than skills workshops; you will learn how to improve your entire non-profit’s approach to major donor fundraising.

Gain tools to use for years to come
Veritus Group’s tools for major gift work will be applicable in your work for your entire career.

Learn skills for your own professional development
Completion of Veritus Group Academy courses will be a significant addition to your resume and skill set.
SUCCESS STORIES
See how our proven
practices make a difference
Are you making an impact on the lives of your donors and changing the world with your mission? You can do this by developing meaningful relationships with your donors and create or build a successful major gift program. We’ve helped dozens of non-profits do this… and the results are remarkable!
American Cancer Society
Success Story
A national organization with too few major gift officers, 1/3 of existing donors were leaving each year. Veritus helped them build their staff and strengthen the donor pipeline.
Holt International
Success Story
Holt had over 2,000 passionate donors, child sponsors and adoptees. How could they manage relationships with only two development officers?
White Horse Inc.
Success Story
The organization had an ambitious CEO but no development staff. How could they capitalize on the potential of their major donors?
Salvation Army Intermountain
Success Story
After huge staff turnover, the development staff needed training and a common language. Veritus stepped in to help.

FREE White Paper
What touches your donor’s
heart to motivate a gift?
When you discover a donor’s passions and interests, you tap into a deep well. You’ll find connections to programs and projects that make a real difference in the world – a difference that the donor cares about in a very specific way.
This FREE White Paper helps you discover these motivations and apply this knowledge to your practice of fundraising.
News, Events and Featured Resources

Transforming Fundraising in the Non-Profit Health Care Sector
When the pandemic began, many organizations, like the American Cancer Society (ACS), were caught in a situation where fundraising strategies that had “worked well” in the past were suddenly not an option. Thankfully, ACS had internal champions who knew they needed to shift their fundraising out of a transactional giving mindset and create more balanced revenue streams. During our partnership over the course of three years, ACS nearly tripled their revenue. Here’s how they did it.

Will the Real Mid-Level Program Please Stand Up?
The term mid-level has multiple meanings, depending on who you ask. At Veritus, a mid-level program means a direct, relationship-based fundraising strategy.

Re-Release: 7 Ways to Stand Out with Your Donors
The 2023 Fundraising Effectiveness Project report revealed that for the first time in a decade, the national average for major giving revenue went DOWN by -4% in 2022. This has generated a lot of concern in the fundraising community about the future of philanthropy. In this podcast episode, Jeff and Richard examine the results of the report and share how non-profits can adopt strategies to reverse these trends and increase giving to their organization.