Question of the Month
"Why should I only have 150 donors in my MGO caseload?
Frequently Asked Questions
Here are a Few FAQs We Get a Lot
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How do I narrow the field?
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If you have too many donors on your caseload, focus on those who respond well to you, who have the highest inclination and capacity to give.
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I don't have time for a full caseload.
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150 donors is the guide for a full-time major gift fundraiser. If you can dedicate 50% of your time to major gifts, aim for a caseload of 75.
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Where do I find these donors?
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Major donors are best found by cultivating people who are already giving to your organization. Cultivate those with inclination and capacity for greater gifts.
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Do I treat all 150 the same?
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No, within these 150 you need to tier your donors so you can prioritize your time. Check out our White Paper on Tiering Donors.
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