Three Operating Principles of Major Gift Fundraising

The Foundations of a Successful Relational Fundraising Program

Download this FREE WHITE PAPER from Veritus Group

There are certain operating principles that fuel how you think about and relate to your donors. These must be core to your culture and strategy if you’re going to create meaningful and authentic relationships with your donors. Staying true to these principles in your donor interactions takes dedication and commitment across the organization. And if you achieve this, you’ll see a transformation in your fundraising efforts.


What you’ll learn in this White Paper


The three key principles for success in major gift fundraising


How to think about and treat donors as partners in your mission


How to implement these principles into your work with donors