Where are you supposed to find more major donors? You won’t find them by hosting more events, or cold calling wealthy people. It’s much easier than that: your future major donors are already in your donor file.
So, how do you identify these individuals with the capacity and inclination to become major donors? Our answer: create a thriving mid-level program to engage those donors and learn more about how they want to make an impact.
With a mid-level program, you’ll see better donor retention across the pipeline, increased revenue and value retention, and more donors moving into major gifts. And ultimately, this results in a better experience at every point in the donor relationship.
Join us for this free webinar featuring Jeff Schreifels, Principal and Owner at Veritus Group, and Lauren Centrella, Client Experience Leader, to learn why you need to invest in a mid-level program today and how a mid-level strategy can help grow your major gifts revenue.
