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How to Start a Major Gifts Program

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Major gifts is one of the most significant ways you can drive increased net revenue to support your organization’s programs. But without a disciplined system and structure, your major gifts program will fail to be effective.

It’s critical to develop buy-in and set clear expectations for what a major gifts program can achieve, how to ramp a program up, and establish the role of a Major Gifts Officer. While this takes work and time, it will be well-worth it once your program is up and running.


 

What we'll cover:


The role and purpose of a major gifts program
The key pillars of a disciplined approach to major gifts
How to create your Business Protocols
The tools and systems you need to implement to efficiently run your program, and how to use them
Getting your data right
Developing buy-in with your team
Your next steps for launching your program

What you need to know:

 This course is self-paced and allows you to interact with the content on your own schedule. You’ll retain access to the course for 6-months and must complete the material during that time to earn the CFRE credits.

  There is 1-module in this course. You should estimate 5-8 hours of course work.

  When you complete the course and submit your assignments, you’ll earn 6 CFRE Credits.

Q & A

You probably have some questions about how this course might apply to your situation. Read below for more useful information.