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Membership Programs

Changing Your Major Gifts Program from Transactional to Relational

4 min read

Changing Your Major Gifts Program from Transactional to Relational

Karen Kendrick: August 26, 2024

I was told about this experiment back in 1986, and it has stuck with me all these years. A teacher was given false information about the IQ and abilities of her classroom students. This changed her...

Fundraising Membership Programs Major Gifts Relationships Relationship Fundraising Transactional Giving
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The Problem with Giving Societies and Membership Programs

2 min read

The Problem with Giving Societies and Membership Programs

Richard Perry and Jeff Schreifels: December 28, 2018

Giving societies and membership programs suppress giving from major donors.

Membership Programs Giving Giving Societies
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