Resources

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We hope the free resources on this page are useful to you as you learn more about mid-level, major gift and planned giving fundraising. If you’re looking for hands-on help from Veritus Group, click on one of the areas below:

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Featured Blog

1 min read

Ignore Communication Preference at Your Peril

There is no doubt that you have your preference in terms of communication. I do. I love texts and email. Clean. Simple. Fast. The great thing about texting and email is you write them, send them, and...

Top Rated Posts

4 min read

Does Your Thank You Message Need a Refresh?

You may be tired of hearing yourself write. What I mean is, that same repeated thank you message might take seconds to write, because you have it down, but you might be feeling bored out of your...
1 min read

Don’t Cut Your Budget… Delight Your Donors!

If you are non-profit leader or manager who is concerned with managing expenses and is considering cutting or downsizing your relational fundraising program… think again. Recently, I was reading Seth...
4 min read

It’s Not Too Late: Step-by-Step Strategies to End Your Year Strong

This is it, folks! For many of you, this is the most significant time of year for donor giving. That’s why it’s so critical to be working in a mindful, planful, and strategic way. How you show up in...

Featured Podcast

Don't Cut That Budget!

At Veritus, we’re all about relational fundraising, but too often, we hear about non-profit leaders making random budget cuts that negatively impact this tried-and-true approach. We know that leaders...

Top Rated Podcasts

You Can't Thank Your Donors Too Much!

Gratitude feels great in the moment… but this feeling is fleeting. When it comes to celebrating the impact your donors are making, and being grateful for their support, you cannot thank them too...

Burnout and Self-Compassion in Fundraising

More and more, fundraisers are being overworked and underpaid. They’re frequently pulled in different directions and asked to accomplish tasks that don’t fall under their domain – all without a solid...

Are You Made for Management?

In the non-profit sector, if you aren’t willing to advance into management, there is very little opportunity to grow as a fundraiser, take on new responsibilities, and increase your salary. This is a...

Re-Release: Using Permission-Based Asking with Your Donors and Securing Meetings

It’s the most intimidating part of fundraising: asking someone for a gift. But that’s not the only thing that fundraisers need to ask for. You’re also requesting meetings, inviting donors to attend...

Featured White Paper

Removing Obstacles to Major Gift Fundraising
Removing Obstacles to Major Gift Fundraising

This white paper highlights common, avoidable issues to help your organization improve and thrive.

Books

Featured Case Study

Top Rated White Papers

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Building a Culture of Philanthropy

Veritus believes that for a genuine philanthropic culture, donors should be integral to the mission, not just a means to fulfill it.

Removing Obstacles to Major Gift Fundraising
Removing Obstacles to Major Gift Fundraising

This white paper highlights common, avoidable issues to help your organization improve and thrive.

Transforming Fundraising in the Non-Profit Health Care Sector
Transforming Fundraising in the Non-Profit Health Care Sector

See how ACS overcame fundraising challenges by adopting a balanced revenue strategy, nearly tripling their revenue.

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How to Create Meaningful Connections with Donors

Stop fixating on “face-to-face” meetings. Learn to engage donors meaningfully, regardless of the setting.

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Cultivating Mid-Level Donors for Maximum Results

What’s blocking your pipeline for major gift caseloads? Read this paper to discover the right way to unclog that pipeline.

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How to Use Permission-Based Asking™ with Donors

Understand how to explore your donor’s interests and align yourself to them, then move the conversation forward toward a next step.

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Discovering Your Donor’s Passions and Interests

Learn the importance of discovering donor motivations and walk away with ideas to apply this knowledge in fundraising.

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Debunking Common Myths about Major Gift Fundraising

This white paper debunks common myths about major gift fundraising and providing explanations for each.

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Starting a Successful Major Gift Program

Learn how to start or revive a successful major gift program, which is essential for driving revenue growth in non-profits.

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Why-You-Should-Be-A-Major-Gift-Officer.-300x300-1
Why YOU Should Be a Major Gift Officer

If you’re new to major gift fundraising, commit to the hard work ahead; it may be challenging, but it will be incredibly rewarding.

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Request a Sample MGO Job Description

Learn how a focused job description can keep your MGO on track, preventing distractions from projects and competing priorities.

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Great Opportunities in University Fundraising

With their deep resources and long time horizons, universities have natural advantages in the search for major donors.

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Featured Case Studies

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