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Building a Culture of Philanthropy

Building a Culture of Philanthropy

At Veritus, we believe that if we are to create a true culture of philanthropy in our organizations, donors have to be part of our mission – not a way to get our mission accomplished, but PART of the mission. This is a radical idea, but a necessary one.

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Qualifying Donors for Major Gift Caseloads

Qualifying Donors for Major Gift Caseloads

Truth be told, not every donor belongs on your caseload. Qualifying donors is very, very important – no, critical to your success as a MGO. Ignore it at your peril. Embrace it, and you will have success. There is nothing like talking to a donor who actually wants to talk to you!

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Creating Strategic Plans and Goals for Every Major Donor

Creating Strategic Plans and Goals for Every Major Donor

In this paper, we’re going to share with you a step-by-step process on how to put together a strategic plan for each donor. This is the same process we use with our clients to help them overcome what they think is insurmountable. Once MGOs start working on this process, they realize that not only is it possible, but it’s necessary for them to stay on task and become successful.

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Tiering Donors to Create Focused Caseloads

Tiering Donors to Create Focused Caseloads

This White Paper will show you how and why a major gift fundraiser can allocate the right amount of time to the donors with the greatest potential – and inclination – to give. This paper is essential for any professional major gift fundraiser.

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Packaging Program into Donor Offers

Packaging Program into Donor Offers

Too often, MGOs are forced to approach donors without specifics on the costs of programs the donors might support. Richard and Jeff believe that when non-profit staff work together, they can create a menu of items at different price points and on different parts of your mission – and each of these items on the menu can look attractive to different donors who may want to fund them.

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Debunking Common Myths about Major Gift Fundraising

Debunking Common Myths about Major Gift Fundraising

At Veritus Group, we’ve been collecting major gift fundraising myths that some people actually believe are true. Some of them seem reasonable. Some of them are real doozies.  But all of them are false. We expose the myths and explain why they are not true in this all new White Paper.

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Starting a Successful Major Gift Program

Starting a Successful Major Gift Program

The greatest source of revenue growth for non-profits in the next decade is going to come through improved management and the execution of major gift strategies. So we want to help you in any way we can to ensure your success.

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The Biggest Problems with Planned Giving (and What to Do about them)

The Biggest Problems with Planned Giving (and What to Do about them)

Donations through planned gifts are the deepest expression of donor commitment to your organization. In the midst of a great transfer of intergenerational wealth, most charities are unaware of the existing planned gift donors residing in their database. Learn how to identify and overcome common problems and misconceptions that keep you from the revenue your donors want to give.

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Six Secrets to Becoming an Extraordinary Major Gift Officer

Six Secrets to Becoming an Extraordinary Major Gift Officer

Over the years, we at Veritus have had the privilege of working with a handful of extraordinary MGOs. In our work with these MGOs we’ve uncovered six secrets to what makes them so unique. These “secrets” are unconventional and sometimes counter-intuitive, yet they are key if YOU want to be extraordinary at this work. 

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Evaluating and Rewarding Major Gift Officer Performance

Evaluating and Rewarding Major Gift Officer Performance

Good management is at the heart of good performance. When major gift officers have plans and goals that are worked out in advance with managers, and when communication is strong, the resulting team can produce powerful results. This paper helps you establish reasonable goals and rewards.

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The Five Steps of Proposal Writing for Major Gifts

The Five Steps of Proposal Writing for Major Gifts

Presenting a proposal to a donor to fund is a crucial step in major gift fundraising. But creating a great document is only one step in the process. By knowing what your donor is passionate about, and matching them well with your organization’s programs, you get 80% of the way there before you start typing.

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Seven Keys to a Successful Major Gift Program

Seven Keys to a Successful Major Gift Program

This paper will teach you seven areas to get right in a non-profit, that we at Veritus believe are required for any major gift program to be successful in raising significant dollars for program, retaining donors and providing meaningful and fulfilling work for major gift officers.

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Events and Major Gift Fundraising

Events and Major Gift Fundraising

Events can be brilliant for raising the profile of your non-profit, exposing new people to your cause, and making connections. But how good are they at actually raising net revenue?

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Hiring and Retaining Great Major Gift Officers

Hiring and Retaining Great Major Gift Officers

Non-profit leaders need to find major gift officers with the right skills and experience, but you also need someone with passion, someone that fits your organization, someone that will work independently but responds well to management direction. And once you find and train this great MGO, you need to keep them from running to greener pastures in a couple of years. This paper shows you how.

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How Long Does It Really Take?

How Long Does It Really Take?

Starting a new major gift fundraising program and getting a new Major Gift Officer on board – does it have to be such a long process to get new money in the door?

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Building on Bedrock: Indispensable Work in Major Gifts

Building on Bedrock: Indispensable Work in Major Gifts

There is a direct correlation between the lack of success in major gifts and the constant, unbalanced need for “new creative ideas” on the part of the major players. This paper will help you identify and focus on the basics that will help you continue to move forward.

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Why YOU Should Be a Major Gift Officer

Why YOU Should Be a Major Gift Officer

If you’re new to major gift fundraising and you’re still trying to find your way, decide right now if you’re willing do to the hard work. The road ahead is not easy, but we promise you, if you’re willing to do the hard work, it will be the most rewarding thing you’ve ever done.

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Six Ways to Do What’s Expected in Major Gifts

Six Ways to Do What’s Expected in Major Gifts

Whether you have a well-run organization or not, much of your success as an MGO is within your control. You may need to be more proactive at times, but you can succeed in most circumstances. What can you do to meet expectations held by others, and how can you keep moving forward?

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Request a Sample MGO Job Description

Request a Sample MGO Job Description

By creating a succinct job description that focuses on this core work, you can avoid having your MGO get sucked into every interesting project and event, or torn apart by competing power centers.

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Transporting Your Donor to the Scene

Transporting Your Donor to the Scene

Connecting your donors to the problem your nonprofit seeks to solve – a difficult task, but one that makes an indelible impression when done right. How can you help them move from their comfortable place right into the hurt and pain of the need?

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