THE VERITUS PODCAST

Nothing But

Major Gifts

A Podcast on Fundraising from Veritus Group

Major gift fundraising is the lifeblood of non-profit organizations around the world. Richard Perry and Jeff Schreifels address major gifts twice monthly, to help you and your organization connect with donors in authentic ways to make an impact in your community – and the world.

The Art of the Handoff

The Art of the Handoff

It’s not easy to let go of certain donors, but there comes a time in every fundraising cycle when you’ll need to transition a donor relationship to someone else.
Whether the donor is moving from mid-level to a major gifts portfolio, or from a higher level of giving back into mid-level or direct response, transitioning them to another colleague is one of the best things you can do for your program, organization, and the donor! But you need to have protocols in place so that the transition feels seamless and keeps your pipeline free and clear of any clogs. 
In this podcast episode, Jeff, Theresa, and Matt share their top tips and best practices for handling donor handoffs, shifting your thinking, and transitioning members of your caseload.

The Art of the Handoff

The Art of the Handoff

It’s not easy to let go of certain donors, but there comes a time in every fundraising cycle when you’ll need to transition a donor relationship to someone else.
Whether the donor is moving from mid-level to a major gifts portfolio, or from a higher level of giving back into mid-level or direct response, transitioning them to another colleague is one of the best things you can do for your program, organization, and the donor! But you need to have protocols in place so that the transition feels seamless and keeps your pipeline free and clear of any clogs. 
In this podcast episode, Jeff, Theresa, and Matt share their top tips and best practices for handling donor handoffs, shifting your thinking, and transitioning members of your caseload.

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Moving Out of a Membership Mindset

Moving Out of a Membership Mindset

On today’s podcast episode, we’re doing a deep dive on this topic, and we’ve invited a special guest. Joining us today is Joyce MacDonald, CEO of Greater Public. She’ll share what happened when organizations she worked with shifted from basically a membership-only model to invest in mid and major gift fundraising programs. Listen to find out the results!

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How to Be a Champion for Organizational Change

How to Be a Champion for Organizational Change

In this podcast episode, Richard and Jeff interview a special guest, Ruth Ann Dailey, the Senior Vice President of Philanthropy at the American Cancer Society. Ruth Ann played a critical role in championing change in how ACS approached major gifts. And the result? They were able to double their major and mid-level revenue in just three years.

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