2 min read
Why Do You Need Touch Points?
If you’ve been reading the Veritus blog for a while, you likely know that we talk about creating a strategic communication plan for your relationally managed donors. Our standard is a Touch Point for...
Passionate Giving BlogTM
donor relationships
3 min read
The Infrastructure Behind a Great ‘Thank-You’
You finally get the gift. The relationship has been building for months, maybe years. The conversation was right. The timing worked. The donor said yes. Hooray! That moment can feel like the finish...
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2 min read
What No One Tells You About Building Donor Relationships
How are you doing building relationships with your donors? It’s not easy, is it? Building meaningful relationships with major donors isn’t something you can completely learn from a manual or a...
2 min read
Writing Their Story: Making Assumptions Hurts Donor Relationships (Part 2)
In Part One of this series, my colleague Lauren shared how making assumptions can derail your efforts to relationally qualify donors. (If you haven’t read it yet, I highly recommend it!)
3 min read
The Dual Purpose of Fundraising
The purpose of fundraising seems to be what the word says: FUND raising. That seems self-explanatory. Fundraisers raise the funds. Or more basically – get the money.
