2 min read
Value Over Time
There is a high turnover rate in relationship fundraisers. Statistics tell us, most leave within an average of 18 months. There are a lot of reasons for that… But for those that stay, there is a...
Passionate Giving BlogTM
Meaningful Connections
2 min read
What Does Tradition Have to Do with Donors?
What holiday traditions do you love? We just celebrated a number of holidays with many beautiful traditions. One of my family’s favorite tradition is to make Scandinavian Almond Bars together, a...
3 min read
Founder Q&A: Is The Veritus Way Relevant to Any Fundraising Strategy?
Veritus Group: September 22, 2023
When we talk about The Veritus Way™, we’re referring to our proven approach and structure for relational fundraising that’s focused on making meaningful connections with your donors. But does The...
3 min read
The Balancing Act of Year-End Outreach in Major Gifts
Your hands ache from writing “We couldn’t do this work without you,” on hundreds of cards. The papercuts on your fingertips sting as you shovel another handful of Fritos into your mouth, desperate to...
3 min read
In Fundraising, Vulnerability Is Your Greatest Strength
We all have a desire to connect with others. Yet, we’re afraid to. As small children, we felt free to be our true selves. Then, something happened. Bullying, shaming, abandonment, or tragedy happens,...
3 min read
The Dual Purpose of Fundraising
The purpose of fundraising seems to be what the word says: FUND raising. That seems self-explanatory. Fundraisers raise the funds. Or more basically – get the money.
2 min read
Are You Asking Your Donors “Why” Enough?
Why does your donor love your organization so much? Have you sat down with your donor and really listened to their answer? If they said something like, “well, I just think you do a great job,” did...
1 min read
Should You Be Your Donor’s Facebook Friend?
Should you be your donor’s Facebook friend? It’s a question we’re often asked. In fact, it’s really the broader question of how friendly should a MGO or PGO be with their caseload donors?
2 min read
Can You and Your Organization be Vulnerable?
Building trust in any relationship is essential if that relationship is going to be real and authentic. As a major gift fundraiser, creating mutual trust with your major donors is really your...
