3 min read
The Anatomy of a Great Touch Point
Not long ago, I received one of the most meaningful donor touch points in my life—and I didn’t see it coming. It caught me completely off guard in the best possible way, and it reminded me just how...
Passionate Giving BlogTM
Donor Communication
3 min read
Strengthening Public Media: Turning Crisis into Opportunity
The health of public media is facing another crisis. Over the last couple months, the new administration has challenged the integrity of—and threatened to defund—a valuable national infrastructure,...
2 min read
What Does Tradition Have to Do with Donors?
What holiday traditions do you love? We just celebrated a number of holidays with many beautiful traditions. One of my family’s favorite tradition is to make Scandinavian Almond Bars together, a...
2 min read
Are You Asking Your Donors “Why” Enough?
Why does your donor love your organization so much? Have you sat down with your donor and really listened to their answer? If they said something like, “Well, I just think you do a great job,” did...
4 min read
The Best Podcast Episodes and Blogs of 2024!
Veritus Group: December 30, 2025
Here's a recap of our favorite podcast episodes, blogs, and other resources that you might have missed over 2024 to help you raise more revenue for your mission. Best of the Nothing But Major Gifts...
1 min read
Ignore Communication Preference at Your Peril
There is no doubt that you have your preference in terms of communication. I do. I love texts and email. Clean. Simple. Fast. The great thing about texting and email is you write them, send them, and...
4 min read
Does Your Thank You Message Need a Refresh?
You may be tired of hearing yourself write. What I mean is, that same repeated thank you message might take seconds to write, because you have it down, but you might be feeling bored out of your...
3 min read
It’s Not Enough to Say Thanks
You know that when a donor gives a gift, your first job is to say thank you, as quickly as possible. Amazingly, colleagues in our industry (including Richard and myself) have written, conferenced,...
2 min read
Soaking Up Fall: 5 Donor Strategies You Don’t Want to Forget!
I know there are people who relish the summer. Loading it with expectations of all manner of possibilities. They get a sinking feeling as sunsets start earlier in the evening and the air begins to...
4 min read
Are Donors Even Reading Your Emails? 13 Pro Tips to Help You Write Better Emails
Recently on our team Slack channel, our coaches shared that we send a lot of these tips to our clients about how to write an effective email, so I thought it would be a great resource to share them...
