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Planning

How to Hold Yourself Accountable to Your Donor Plans

3 min read

How to Hold Yourself Accountable to Your Donor Plans

This blog is part 3 in a 3-part series on building donor engagement plans. You’ve built out a Donor Engagement plan for your caseload. Congratulations! This work is important to your success, and I’m...

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medium-shot-colleagues-back-office

5 min read

The Key to Building Donor Plans

This blog is part 2 in a 3 part series on building donor engagement plans.

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man-working-project-desk

2 min read

DEP is an Action Verb Blog Series

Part 1: Why “DEP”? If you’ve been following Veritus Group for a while, you have likely heard of the tool we recommend for planning and accountability: the Donor Engagement Plan (or DEP). The DEP is a...

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project-explaining-team-female-discussing-financial

4 min read

6 Things Every Fundraiser Should Focus on This Year

If you asked me for the short answer to what fundraisers should focus on this year, I’d say this: have a plan. That’s not easy, but it is simple. And it’s the foundation for everything else I’m going...

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How to Craft an Effective Touch Point

3 min read

How to Craft an Effective Touch Point

If you’re working a mid-level, major gifts, or planned giving caseload, the way you communicate with donors matters just as much as how often you do it. Touch points are not busywork. They are one of...

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2026 Non-Profit Fundraising Trends Every Fundraiser Needs to Know

3 min read

2026 Non-Profit Fundraising Trends Every Fundraiser Needs to Know

On our recent trends webinar, I began by acknowledging the weight many of us are carrying right now. There’s a lot happening in the world—economic uncertainty, policy changes, funding cuts, and the...

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2 min read

What MGO’s Should Do in January

We've recently talked a lot about resolutions and goals for 2026, but today, I want to suggest what you can do in January that will set the stage for an incredible 2026. Your theme for January should...

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people-working-together-project

2 min read

Five Things You Must Do in Caseload Management to Start the Year

Don’t let another minute of this new year slip by without taking care of a few critical things in your major gifts caseload management. This is the work that sets the tone for the entire year, and...

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person-office-analyzing-checking-finance-graphs

3 min read

How to Talk to Your Donors About 2026 Tax Changes

There are some significant shifts coming to charitable giving rules, but many donors haven’t heard a thing about them. Beginning with the 2026 tax year, new deduction limits and opportunities will...

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What Rules Should Non-Profits Know About Donor-Advised Funds?

3 min read

What Rules Should Non-Profits Know About Donor-Advised Funds?

Does your organization have the potential to bring in more revenue from Donor-Advised Funds, but you’re not sure how to go about it? You’re not alone.

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On Track for Year-End? How to Engage Donors Who Are Behind on Their Giving

3 min read

On Track for Year-End? How to Engage Donors Who Are Behind on Their Giving

How are you doing as you prepare for year-end? Do you feel like you have a clear strategy in place, or are you scrambling to figure out how to reach your goals? Are you confident in the ask amounts...

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What Are the Most Effective Fundraising Strategies for the Last Quarter of the Year?

3 min read

What Are the Most Effective Fundraising Strategies for the Last Quarter of the Year?

The final quarter of the year is here—the busiest, most critical stretch for most fundraisers. For many organizations, the last three months account for up to 40% of total giving. That’s both...

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