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Jeff Schreifels

Discipline is Freedom

2 min read

Discipline is Freedom

There is a big banner that drapes down from the ceiling in the gym I go to every day. It says, “Discipline is Freedom.” I think about this concept often and this statement has been our guiding principle at Veritus from the first day of our existence. It permeates throughout our core teaching on The...

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Don’t Cut Your Budget… Delight Your Donors!

1 min read

Don’t Cut Your Budget… Delight Your Donors!

If you are non-profit leader or manager who is concerned with managing expenses and is considering cutting or downsizing your relational fundraising program… think again. Recently, I was reading Seth...

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It’s Not Enough to Say Thanks

3 min read

It’s Not Enough to Say Thanks

You know that when a donor gives a gift, your first job is to say thank you, as quickly as possible. Amazingly, colleagues in our industry (including Richard and myself) have written, conferenced,...

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You Can Have More Major Donors in 2025

3 min read

You Can Have More Major Donors in 2025

We are absolutely living in strange times. Many have coined it the second “Gilded Age.” We see power in the hands of extremely wealthy billionaires and the gulf between the wealthiest and the poorest...

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Are You Reluctant to Ask for a Year-End Gift?

1 min read

Are You Reluctant to Ask for a Year-End Gift?

You have roughly 5-6 weeks left in the year to have face-to-face conversations with your donors and to ask for gifts. I say that because all of your donor meetings really should be wrapped up by...

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Why Do You Need a Coach?

3 min read

Why Do You Need a Coach?

If you are a frontline fundraiser, you need a coach. It’s doesn’t matter if you are brand new to the profession or you have over 20 years of experience. I have seen first-hand, over and over again,...

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You’re Using Campaigns as a Crutch!

2 min read

You’re Using Campaigns as a Crutch!

If your non-profit has done more than two capital campaigns in its history, it’s most likely because you don’t have a strong major gift program and/or you’re using it as a crutch not to develop...

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QOTM: What are the guiding principles of The Veritus Way of fundraising?

2 min read

Question of the Month: What are the guiding principles of The Veritus Way of fundraising?

No matter how long you’ve been following Veritus Group, you’ve probably heard us encourage you to adopt “The Veritus Way” of major gift fundraising. But what exactly does that mean?

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The Insights I Have Gleaned by Analyzing over 1,000 Donor Files

4 min read

The Insights I Have Gleaned by Analyzing over 1,000 Donor Files

One of the privileges I have in my work is that I get to review every donor assessment that we do. Over the last 15 years, I’ve reviewed well over a 1,000 of them. I love reviewing them because it...

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You’re Going to Be Okay: A Year-End Reminder

1 min read

You’re Going to Be Okay: A Year-End Reminder

Okay, you’re in it. This is probably the most stressful time of the year with your work. Well, I guess if you add on all the holidays and all that goes with it, it feels like piling on.

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