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Jeff Schreifels

The Six Steps to Using the Asking Model

4 min read

The Six Steps to Using the Asking Model

Asking someone for a gift. It’s the most intimidating part of fundraising. But most asking strategies are focused on simply getting the money; some of them even border on manipulation. That’s not an effective method. Instead, you need to adopt an asking strategy that honors the donor in the giving...

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Turning Their “No” Into Your “Yes”

2 min read

Turning Their “No” Into Your “Yes”

Every fundraiser has gotten a “no” at some point in their career. Sure, it’s part of the job, but it’s an experience that can make you feel frustrated and dispirited with your work and your...

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Why Developing a Major Gifts Program Takes So Long

3 min read

Why Developing a Major Gifts Program Takes So Long

Are you getting antsy? Wondering why money hasn’t started pouring in from your major gift program? We hear this all the time from leaders and managers and it feels like a crisis. Many non-profit...

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What Major Gift Success Looks Like

3 min read

What Major Gift Success Looks Like

To create a successful major gifts program, it is essential for MGOs and their managers to establish clear plans and goals, and maintain strong communication. This approach forms the foundation for...

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Six Surprising Attributes of Extraordinary MGOs

3 min read

Six Surprising Attributes of Extraordinary MGOs

When you’ve been coaching and working with major gift officers for as long as I have, you meet a lot of good ones and, unfortunately, some pretty bad ones. But throughout my career, I’ve also had the...

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Fear and Trembling: The Current Non-Profit Crisis

2 min read

Fear and Trembling: The Current Non-Profit Crisis

The non-profit industry is coming up against another crisis. With the latest freeze on government funding for many agencies, we will start to see a ripple effect down to the everyday non-profit...

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You’re Not as Unique as You Think You Are

2 min read

You’re Not as Unique as You Think You Are

If I had a dime for everyone that has said to me how their donors are different than other non-profit’s donors, I would be extremely wealthy. Let me begin by saying that I’ve pretty much seen it all...

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How Do You Report Back on Impact When Your Mission is Not Direct Services?

3 min read

[Video] How Do You Report Back on Impact When Your Mission is Not Direct Services?

Reporting back on impact is THE key in retaining your donors. In fact, when donors are asked why they stopped giving, one of the top reasons is that the donor didn’t know the impact of their gift....

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Why Should You Care About Your Donors?

2 min read

Why Should You Care About Your Donors?

I remember sitting at my desk 36 years ago, opening reply envelopes from a mailing I sent out weeks prior. I was right out of college, and this was my first job… working as a fundraiser for a small...

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Do You Know What Makes or Breaks a Great Non-Profit?

3 min read

Do You Know What Makes or Breaks a Great Non-Profit?

Development Directors are the unsung heroes of a non-profit. Over the years of working on major gifts (and by that, I mean mid-level, major, and planned giving), Richard and I have developed the...

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