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A businessman on a business meeting via videocall on his laptop.

2 min read

Why Do You Need Touch Points?

If you’ve been reading the Veritus blog for a while, you likely know that we talk about creating a strategic communication plan for your relationally managed donors. Our standard is a Touch Point for...

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15 Questions to Help You Go Deeper with Donors

2 min read

15 Questions to Help You Go Deeper with Donors

To be a great major gift officer, we believe you must be curious about your donors. Why? Because your job is understanding their passions and interests and why they have them. This will help you...

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14 Ways to Tell Your Donor She Made a Difference

3 min read

14 Ways to Tell Your Donor She Made a Difference

“How do I tell my donor she made a difference?” the MGO asked. “I mean, there are only so many ways to do that.” Good question. Jeff and I routinely tell MGOs that there’s no limit to how many times...

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Twice monthly,  Jeff addresses current topics and classic problems in major gift fundraising.

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