2 min read
Let Vulnerability Be Your Strength
I know what you're thinking right now. The idea of being vulnerable with your donors probably makes your stomach tighten up a bit. Trust me, I get it. In our society, we're taught from an early age...
Passionate Giving BlogTM
Donor-Centered
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2 min read
It’s Not About You, It’s About Them: Making Assumptions Hurts Donor Relationships (Part 1)
This is the first post in a two-part series on how the stories you tell yourself about donors can hold both you—and them—back. Stay tuned for Part 2, when my colleague Theresa Tapocsi, who shares how...
2 min read
Building Authentic Relationships and Being an Ambassador of Your Non-Profit Brand
As you know, relationship-based fundraising is not about making your goals or having a successful campaign. It's about building authentic relationships. Mid-Level (MLOs) and Major Gift Officers...
2 min read
The Future of Fundraising Is Not AI—It's Building Real Relationships
Look, I get it. Every month, there's a new shiny object in fundraising. AI this, machine learning that, the latest tech promising to revolutionize how we raise money. And here's the thing—I'm not...
2 min read
Where Are Your Boundaries with Donors?
If you’ve been following this blog for any length of time, you know we talk a lot about building meaningful relationships with donors. Why? Because that’s the core of your role as a major or...
2 min read
Why a Mid-Level Fundraising Program Is the Key to Donor Respect
If you ask most CEOs or Executive Directors whether their organization is relationship-centered, they’ll usually say “yes.” But when you look closer, the reality often tells a different story. For...
2 min read
The Missing Ingredients: Storytelling and Impact Reporting in Your Donor Relationships
In my years of working with hundreds of non-profit organizations, I've noticed a pattern that continues to surprise me. When I ask development leaders about their donor stewardship strategies, they...
2 min read
Why Age Doesn't Matter in Major Gift Fundraising
Let me be straight with you – I'm worried. I'm worried because I see too many good fundraisers getting distracted by the wrong things. And right at the top of that list is this obsession with donor...
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3 min read
10 Steps to Creating Compelling Donor Offers
The main reason a donor doesn’t give to you is because you haven’t given the donor a compelling offer that matches what they care about.
3 min read
Want the Most Flexibility in Your Work? Have a Plan.
I want to be frank with you. I love what I get to be a part of in my role as a Client Experience Leader with Veritus. We partner with non-profit organizations doing amazing work all around the world....
