2 min read
Summertime Lesson #2: Figure Out Who Your Donors Are
Second in a series: Six Things You Can Do This Summer to Help You Win in the 4th Quarter!
Passionate Giving BlogTM
Donor-Centered (3)
3 min read
Permission-Based Asking: Celebrate
I have to admit that I find it very hard to celebrate anything. It is one of the wounds I carry. I am so focused on doing and reaching objectives that I just forget about stopping to celebrate what...
1 min read
Write Your Major Gift Message with Emotion and Heart
Maybe you’ve heard that old adage: information tells, emotion sells. I suggest you print that out and put it in front of you when you’re writing, so that you make sure you start with emotion and then...
2 min read
Setting Boundaries with Donors Fosters Healthy Relationships
Sixth in the series: Six Traits of Healthy Donor Relationships You probably would never think of saying “no” to a donor. But in a healthy relationship, sometimes you have to. It feels...
3 min read
A Major Donor Tells You How to Ask
I sat down with a major donor several weeks ago when I was in New York City. We started talking about her philanthropy, what she was trying to accomplish, what were some of her frustrations as a...
2 min read
Manipulation Never Works
If you have attended one of the many trainings of nationally recognized major gift gurus, you have likely learned many techniques and strategies on how to approach major donors. Much of this material...
4 min read
More Non-Profits Will Value Donors as Partners: #1 Trend to Watch in 2015
There are going to be some changes this year that will be good for donors and bad for unenlightened managers and CEOs of non-profits. As Jeff and I have looked at the fundraising landscape with a...
2 min read
Go Tell Your Donors They are Making a Difference!
“How are you telling your donors they are making a difference with their giving? No, really. How are you letting them know they are making an impact on the world?” Richard and I find ourselves asking...
3 min read
It’s Not Enough to say Thanks
You know that when a donor gives a gift, your first job is to say thank you, as quickly as possible. Amazingly, colleagues in our industry, (and that includes Richard and myself), have written,...
