2 min read
I Don’t Like the Term “Moves Management”
I know that at one point, the term “Moves Management” was helpful. It was a way to understand the stages around a relationship with a major donor (identification, cultivation, solicitation,...
Passionate Giving BlogTM
Moves Management
3 min read
In 2022, There’s No Excuse NOT to Have a Mid-Level Program
When did mid-level programs become an essential part of fundraising strategy? I remember it well. I was sitting in a conference room 10 years ago and a client of ours who we were working with on...
3 min read
What’s a Meaningful Connection?
To be blunt, the metrics used to evaluate many major gift programs these days don’t make much sense to Richard and me, especially the metrics around how many face-to-face meetings or phone calls you...
2 min read
Do You Understand the Major Gift Pipeline?
Second in a Series: Unhealthy Major Gift Practices Earlier this year I wrote about the major gift pipeline – the concept that everything that happens in fundraising in an organization should be...
3 min read
Permission-Based Asking: Celebrate
I have to admit that I find it very hard to celebrate anything. It is one of the wounds I carry. I am so focused on doing and reaching objectives that I just forget about stopping to celebrate what...
4 min read
Permission-Based Asking: The Alignment Circle
One of the biggest errors in asking is to assume that the process is linear, i.e you start at one point and, through a succession of steps, you get to the final conclusion. The steps are all in...
2 min read
How to Get Program Impact Information for Your Donor
“So, tell me what you did with my money,” the donor said. And the silence and lack of response drove her away. Jeff and I hear stories like this every week. Every week! Sadly, this is one of the...
