2 min read
How Should You Spend Your Fundraising Budget? (#5 of 6)
This blog post is the fifth in a series of six titled, “The House Your Donor Lives In.”
Passionate Giving BlogTM
Pipeline Development
3 min read
Eight Ways to Build a Strong Donor Pipeline
To have a strong mid, major and planned giving program, you also need a strong pipeline of donors, starting with new donor acquisition.
2 min read
Stop Dragging Your Feet: It’s Time to Take Mid-Level Seriously!
Remember last week’s blog, where I touted that Veritus clients saw their major gift revenue go UP by 22% on average, versus the national average of LOST revenue at -4%, based on the Fundraising...
3 min read
In 2022, There’s No Excuse NOT to Have a Mid-Level Program
When did mid-level programs become an essential part of fundraising strategy? I remember it well. I was sitting in a conference room 10 years ago and a client of ours who we were working with on...
3 min read
Question of the Month: What role does your organization’s structure have in your donor pipeline?
Most non-profits don’t realize there’s a connection between their organization’s structure and their donor pipeline.
3 min read
No Pipeline, No Future: How Does the Donor Pipeline Fit Into Your Organizational Structure?
It’s always amazing to Jeff and me how the donor pipeline, as a strategic element of fundraising, is either ignored or mismanaged in most non-profits. The reason we know this is that we cannot see...
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3 min read
You Have a Hole in your Donor Pipeline
In my previous post, I talked about the need to diversify revenue and to get familiar with the elements of the donor pipeline. I outlined three areas I’m going to talk about in the next three posts:
4 min read
What If I’m Trying to Promote Better Collaboration Between Departments?
Fourth in a Six-Part Series: What Should I Do If…? Something happens in almost every non-profit where, over time, we lose focus. And as the non-profit grows, it breaks down into departments or siloes...
3 min read
What If I’m Trying to Upgrade a Mid-Level Donor and No One Has Ever Talked to Them?
Second in a Six-Part Series: What Should I Do If…?
