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Strategy

Gut Check: Everyone Needs to Do It

2 min read

Gut Check: Everyone Needs to Do It

I recently renovated my home office. What a project. Just getting ready took a full week. I moved everything out and committed to purging and not bringing anything back in that I didn’t use or love....

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How Should You Spend Your Fundraising Budget?

2 min read

How Should You Spend Your Fundraising Budget? (#5 of 6)

This blog post is the fifth in a series of six titled, “The House Your Donor Lives In.”

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18 Barriers to Effective Relational Fundraising

1 min read

18 Barriers to Effective Relational Fundraising

Every non-profit organization I’ve encountered has some kind of barrier that prevents a donor from freely giving to their heart’s content to that organization.

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Founder Q&A: Is The Veritus Way Relevant to Any Fundraising Strategy?

3 min read

Founder Q&A: Is The Veritus Way Relevant to Any Fundraising Strategy?

When we talk about The Veritus Way™, we’re referring to our proven approach and structure for relational fundraising that’s focused on making meaningful connections with your donors. But does The...

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Have You Discovered the BEST Strategy for Mid-Level and Major Gifts Success?

2 min read

Have You Discovered the BEST Strategy for Mid-Level and Major Gifts Success?

When Richard asked me if I wanted to join his major gift consultancy back in 2009, he had already established the backbone of the strategy, structure, and process of what we now call The Veritus Way...

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New National Major Gift Revenue Numbers: 2022 Down Over 4% from 2021, but Veritus Clients Are UP 22%! Why?

2 min read

New National Major Gift Revenue Numbers: 2022 Down Over 4% from 2021, but Veritus Clients Are UP 22%! Why?

I just finished reading several blogs and reflections from AFP-ICON, which just wrapped up in New Orleans, and it sounds like people are extremely nervous! Why? Because a recent report by the...

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Find the Planned Gifts Buried in Your Database: How to discover millions of dollars in gifts you didn’t know were there

4 min read

Find the Planned Gifts Buried in Your Database: How to discover millions of dollars in gifts you didn’t know were there

If you have a data set of 10,000 donors who have been giving for at least ten years and have made a gift within the past three years, I’d bet you have about 67-81 donors (with an average of 74) with...

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Managing Your Fight-or-Flight Response for More Courageous Conversations

4 min read

Managing Your Fight-or-Flight Response for More Courageous Conversations - Veritus Group

As a leader, when someone on your team is being territorial and difficult, it’s a good idea to pause and think about why. Possibly, like Jeff just talked about in his previous two blogs, it has to do...

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Truth Bomb #4: Major Gifts is Your Highest Net Revenue Generator

2 min read

Truth Bomb #4: Major Gifts is Your Highest Net Revenue Generator

Fourth in a six-part series: Truth Bombs About Major Gifts You cannot start or invest in a major gift program and see immediate results. The problem in our industry is that non-profit leaders and...

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