3 min read
The Right Way to Refresh Your Caseload
Let’s start with a reality every major gift officer eventually runs into: donors leave your caseload. Some pass away. Some change priorities. Some hit a business downturn. At the same time, new...
Passionate Giving BlogTM
Strategy
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3 min read
How to Get the Best ROI From Your Event
For decades, fundraising events have been the default answer for many non-profits. Galas, dinners, tastings, lectures, golf outings—every year, organizations pour enormous amounts of staff time,...
2 min read
Why Mid-Level Programs Are Essential to Your Fundraising Strategy
Over the last 16 years and assessing over 1,000 donor files, it turns out that having a robust, managed mid‑level program with a mid‑level rep is perhaps the most important strategy you could have...
2 min read
Is Your Organizational Structure Holding You Back?
I’ve seen a lot of non-functional organizational structures in fundraising over the years. And while we could all trade stories about messy org charts and strange reporting lines, it’s more useful to...
2 min read
The Top 5 Qualities a Director of Development Must Have to be Successful
Do you have what it takes to be a great Director of Development? For many years, we at Veritus have said one of the toughest jobs in fundraising is being a front-line fundraiser. But, if I had to...
2 min read
The Hidden Power of Mid-Level Fundraising: Unclogging Your Major Gift Pipeline
While we spend a lot of time at Veritus talking about major gifts, we also know that if you want a healthy, thriving major gift program, you can’t ignore the rest of the pipeline—especially the...
2 min read
Turning Their “No” Into Your “Yes”
Every fundraiser has gotten a “no” at some point in their career. Sure, it’s part of the job, but it’s an experience that can make you feel frustrated and dispirited with your work and your...
2 min read
Gut Check: Everyone Needs to Do It
I recently renovated my home office. What a project. Just getting ready took a full week. I moved everything out and committed to purging and not bringing anything back in that I didn’t use or love....
2 min read
Soaking Up Fall: 5 Donor Strategies You Don’t Want to Forget!
I know there are people who relish the summer. Loading it with expectations of all manner of possibilities. They get a sinking feeling as sunsets start earlier in the evening and the air begins to...
2 min read
How Should You Spend Your Fundraising Budget? (#5 of 6)
This blog post is the fifth in a series of six titled, “The House Your Donor Lives In.”
1 min read
18 Barriers to Effective Relational Fundraising
Every non-profit organization I’ve encountered has some kind of barrier that prevents a donor from freely giving to their heart’s content to that organization.
3 min read
Founder Q&A: Is The Veritus Way Relevant to Any Fundraising Strategy?
Veritus Group: September 22, 2023
When we talk about The Veritus Way™, we’re referring to our proven approach and structure for relational fundraising that’s focused on making meaningful connections with your donors. But does The...
