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Donor Goals

Goal Setting: How to Do It!

4 min read

Goal Setting: How to Do It!

If you’ve been a reader of this blog for a bit, you know that we’re constantly telling you – as part of The Veritus Way of major gifts – that you need to set individual revenue goals for every one of...

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Do You Have a Vision?

2 min read

Do You Have a Vision?

For years, Richard and I have been saying that a non-profit should consider half of their mission to be about donors. In other words, your mission should be just as much about your donors as the work...

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18 Barriers to Effective Relational Fundraising

1 min read

18 Barriers to Effective Relational Fundraising

Every non-profit organization I’ve encountered has some kind of barrier that prevents a donor from freely giving to their heart’s content to that organization.

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Giving Ebbs and Flows, but the Trend Line is Up

2 min read

Giving Ebbs and Flows, but the Trend Line is Up - Veritus Group

#5 in the series How a Caseload Grows Over Time Budget time in any organization, commercial or non-profit, is when revenue forecasts are always made. Someone will invariably say, “We need growth of...

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