.png?width=2240&height=1260&name=Untitled%20design%20(8).png)
8 min read
15 Open-Ended Questions to Ask Donors and Build Stronger Relationships
If you’re a frontline fundraiser, you’ve probably had a donor conversation where you weren’t quite sure what to say next.
Passionate Giving BlogTM
Mid-Level
3 min read
Why Your Mid-Level Officer Is Set Up to Fail Before They Even Start
Hiring a Mid-Level Officer feels like a big step forward. And it is! You’re signaling that you want to build a stronger pipeline, not just chase short-term revenue. But here’s what happens more often...
3 min read
Why Donors Get Stuck in Mid-Level (And How to Move Them Forward)
I’ve got a question for you. Do you know exactly which donors in your pipeline are ready for a deeper relationship right now? If you had to name them off the top of your head, could you?
3 min read
How to Acquire More Major Donors Next Year
We are absolutely living in strange times. Many have coined it the second “Gilded Age.” We see power in the hands of extremely wealthy billionaires, and the gulf between the wealthiest and the...
3 min read
How a Public Media Organization Built a Mid-Level Program with The Veritus Way
There’s a moment in every fundraising shop when you can feel a shift. Conversations deepen. Meetings become easier to secure. Donors begin volunteering information that helps you serve them better....
2 min read
Why You Can't Afford to Ignore Mid-Level Donors Any Longer
There’s a lot of anxiety out there right now. I’ve had more conversations this year than I can count with non-profit leaders and fundraisers who are worried about donor retention, flat revenue, and...
2 min read
The Hidden Power of Mid-Level Fundraising: Unclogging Your Major Gift Pipeline
While we spend a lot of time at Veritus talking about major gifts, we also know that if you want a healthy, thriving major gift program, you can’t ignore the rest of the pipeline—especially the...
2 min read
Why a Mid-Level Fundraising Program Is the Key to Donor Respect
If you ask most CEOs or Executive Directors whether their organization is relationship-centered, they’ll usually say “yes.” But when you look closer, the reality often tells a different story. For...
3 min read
Persistence in the Process
I’m not generally a fan of leader boards. I think they can cause unnecessary competition and anxiety on possibly meaningless KPIs. But. My experience in working with a $100M size organization changed...
3 min read
You Can Have More Major Donors in 2025
We are absolutely living in strange times. Many have coined it the second “Gilded Age.” We see power in the hands of extremely wealthy billionaires and the gulf between the wealthiest and the poorest...
2 min read
You’re Using Campaigns as a Crutch!
If your non-profit has done more than two capital campaigns in its history, it’s most likely because you don’t have a strong major gift program and/or you’re using it as a crutch not to develop...
2 min read
Have You Discovered the BEST Strategy for Mid-Level and Major Gifts Success?
When Richard asked me if I wanted to join his major gift consultancy back in 2009, he had already established the backbone of the strategy, structure, and process of what we now call The Veritus Way...
