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Donor-Centered

Building Authentic Relationships and Being an Ambassador of Your Non-Profit Brand

2 min read

Building Authentic Relationships and Being an Ambassador of Your Non-Profit Brand

As you know, relationship-based fundraising is not about making your goals or having a successful campaign. It's about building authentic relationships. Mid-Level (MLOs) and Major Gift Officers...

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The Future of Fundraising Is Not AI—It's Building Real Relationships

2 min read

The Future of Fundraising Is Not AI—It's Building Real Relationships

Look, I get it. Every month, there's a new shiny object in fundraising. AI this, machine learning that, the latest tech promising to revolutionize how we raise money. And here's the thing—I'm not...

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Where Are Your Boundaries with Donors?

2 min read

Where Are Your Boundaries with Donors?

If you’ve been following this blog for any length of time, you know we talk a lot about building meaningful relationships with donors. Why? Because that’s the core of your role as a major or...

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Why a Mid-Level Fundraising Program Is the Key to Donor Respect

2 min read

Why a Mid-Level Fundraising Program Is the Key to Donor Respect

If you ask most CEOs or Executive Directors whether their organization is relationship-centered, they’ll usually say “yes.” But when you look closer, the reality often tells a different story. For...

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The Missing Ingredients: Storytelling and Impact Reporting in Your Donor Relationships

2 min read

The Missing Ingredients: Storytelling and Impact Reporting in Your Donor Relationships

In my years of working with hundreds of non-profit organizations, I've noticed a pattern that continues to surprise me. When I ask development leaders about their donor stewardship strategies, they...

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Why Age Doesn't Matter in Major Gift Fundraising

2 min read

Why Age Doesn't Matter in Major Gift Fundraising

Let me be straight with you – I'm worried. I'm worried because I see too many good fundraisers getting distracted by the wrong things. And right at the top of that list is this obsession with donor...

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10 Steps to Creating Compelling Donor Offers

3 min read

10 Steps to Creating Compelling Donor Offers

The main reason a donor doesn’t give to you is because you haven’t given the donor a compelling offer that matches what they care about.

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3 min read

Want the Most Flexibility in Your Work? Have a Plan.

I want to be frank with you. I love what I get to be a part of in my role as a Client Experience Leader with Veritus. We partner with non-profit organizations doing amazing work all around the world....

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2 min read

I Doubled My Support and I Liked It

OK, not as catchy as Katy Perry’s 2008 debut single, but hopefully it got your attention!

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Maybe This Is Why Your Donor Isn’t Responding

1 min read

Maybe This Is Why Your Donor Isn’t Responding

If your caseload donor is silent, it could be that you’re not in sync with their communication preferences. Diana Peterson-More writes a brilliant article about communication alignment in her piece...

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