2 min read
Manipulation Never Works
If you have attended one of the many trainings of nationally recognized major gift gurus, you have likely learned many techniques and strategies on how to approach major donors. Much of this material...
Passionate Giving BlogTM
Donor-Centered (4)
4 min read
More Non-Profits Will Value Donors as Partners: #1 Trend to Watch in 2015
There are going to be some changes this year that will be good for donors and bad for unenlightened managers and CEOs of non-profits. As Jeff and I have looked at the fundraising landscape with a...
2 min read
Go Tell Your Donors They are Making a Difference!
“How are you telling your donors they are making a difference with their giving? No, really. How are you letting them know they are making an impact on the world?” Richard and I find ourselves asking...
3 min read
It’s Not Enough to say Thanks
You know that when a donor gives a gift, your first job is to say thank you, as quickly as possible. Amazingly, colleagues in our industry, (and that includes Richard and myself), have written,...
2 min read
Landing the Big Donor…
I can’t tell you how often I see a headline in a fundraising magazine, e-mail or tweet about “Landing the Big Donor.” It’s infuriating. What’s even crazier is that fundraising professionals and...
3 min read
How Events Ruin A Major Gift Program
It is not surprising to me that many major donors do not give as they could to the causes they love. The primary reason they don’t is because MGOs do not ask them to. And one of the ways this happens...
