3 min read
A three-part series to start the New Year right It’s January and it’s the best time of the year (after your books on 2024 close) to start evaluating your donor file. Why is this so important? Because...
2 min read
“So, tell me what you did with my money,” the donor said. And the silence and lack of response drove her away. Jeff and I hear stories like this every week. Every week! Sadly, this is one of the...
2 min read
#3 in the series How a Caseload Grows Over Time We have just completed a major study on how a major donor caseload behaves over time. I will address the economics of the caseload in the next blog....
3 min read
A few years ago the comedienne Kathy Griffin had a reality show called “My Life on the D List.” Essentially she made fun of herself as a non-“A-list” celebrity and the lack of respect those...
3 min read
In my last post, I talked about what it meant to have a strong brand for a non-profit. It’s giving your donors a great experience. Not just when they become a new donor to your organization, but all...
3 min read
It’s December, and you are coming down to the wire on whether or not you will meet your year-end goals. For major gift fundraisers, this is such an amazing (yet stressful) time.
4 min read
There are going to be some changes this year that will be good for donors and bad for unenlightened managers and CEOs of non-profits. As Jeff and I have looked at the fundraising landscape with a...
3 min read
You have likely been in the situation where a current or new donor reaches the $500+ cumulative level of giving, and either the MGO drops everything to handle her, or the donor is handed off to...
