2 min read
Don’t Share the Cost Detail
Imagine going into a store to buy a pair of shoes. This is the dialogue between you and the customer service person (CSP) helping you, after he’s brought you the shoes you requested. CSP: Would you...
Passionate Giving BlogTM
Impact
2 min read
How to Get Program Impact Information for Your Donor
“So, tell me what you did with my money,” the donor said. And the silence and lack of response drove her away. Jeff and I hear stories like this every week. Every week! Sadly, this is one of the...
2 min read
Go Tell Your Donors They are Making a Difference!
“How are you telling your donors they are making a difference with their giving? No, really. How are you letting them know they are making an impact on the world?” Richard and I find ourselves asking...
3 min read
It’s Not Enough to say Thanks
You know that when a donor gives a gift, your first job is to say thank you, as quickly as possible. Amazingly, colleagues in our industry, (and that includes Richard and myself), have written,...
2 min read
Why We Can’t Think Big.
A few weeks ago I was in a meeting with a non-profit development team and their CEO. The CEO came into the meeting, sat down, and with a big smile on her face, said, “Team, I want us to dream big. I...
3 min read
Transporting Your Donor to the Scene: Take Your Donor Into the Need
It never fails. The MGO is stuck in his relationship with the donor. He can’t seem to get her engaged. He even knows what the donor is interested in, but nothing seems to be working. So I ask: “Did...
