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Jeff Schreifels

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4 min read

6 Things Every Fundraiser Should Focus on This Year

If you asked me for the short answer to what fundraisers should focus on this year, I’d say this: have a plan. That’s not easy, but it is simple. And it’s the foundation for everything else I’m going to talk about here.

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How to Craft an Effective Touch Point

3 min read

How to Craft an Effective Touch Point

If you’re working a mid-level, major gifts, or planned giving caseload, the way you communicate with donors matters just as much as how often you do it. Touch points are not busywork. They are one of...

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2026 Non-Profit Fundraising Trends Every Fundraiser Needs to Know

3 min read

2026 Non-Profit Fundraising Trends Every Fundraiser Needs to Know

On our recent trends webinar, I began by acknowledging the weight many of us are carrying right now. There’s a lot happening in the world—economic uncertainty, policy changes, funding cuts, and the...

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2 min read

What MGO’s Should Do in January

We've recently talked a lot about resolutions and goals for 2026, but today, I want to suggest what you can do in January that will set the stage for an incredible 2026. Your theme for January should...

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2 min read

Five Things You Must Do in Caseload Management to Start the Year

Don’t let another minute of this new year slip by without taking care of a few critical things in your major gifts caseload management. This is the work that sets the tone for the entire year, and...

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3 min read

Get Rid of KPI’s and Manage!

The non-profit industrial complex is broken. Yes, I could write another book just on that one sentence. There are many reasons why it’s broken, but I’m not going to write a blog as long as a book...

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How to Use the Quiet Season to Deepen Donor Relationships

2 min read

How to Use the Quiet Season to Deepen Donor Relationships

Last week, one of our Veritus client experience leaders wrapped up a really good coaching call with one of their clients, and the conversation they shared inspired me to write about it.

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Gratitude Can Change Everything

1 min read

Gratitude Can Change Everything

I woke up feeling kind of depressed the other day. It was raining outside, I didn’t work out, and I was just in a funk. Then, I remembered something I read that said when you feel down or depressed,...

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How to Acquire More Major Donors Next Year

3 min read

How to Acquire More Major Donors Next Year

We are absolutely living in strange times. Many have coined it the second “Gilded Age.” We see power in the hands of extremely wealthy billionaires, and the gulf between the wealthiest and the...

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2 min read

Do You Have These Year-End Fundraising Deadlines on Your Radar? You Should!

Every December, I’m reminded just how quickly the year can slip away. At Veritus, we spend this time alongside hundreds of fundraisers who are juggling donor meetings, gratitude calls, family...

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