1 min read
Should You Be Your Donor’s Facebook Friend?
Should you be your donor’s Facebook friend? It’s a question we’re often asked. In fact, it’s really the broader question of how friendly should a MGO or PGO be with their caseload donors?
Passionate Giving BlogTM
Meaningful Connections (2)
3 min read
What’s a Meaningful Connection?
To be blunt, the metrics used to evaluate many major gift programs these days don’t make much sense to Richard and me, especially the metrics around how many face-to-face meetings or phone calls you...
2 min read
Can You and Your Organization be Vulnerable?
Building trust in any relationship is essential if that relationship is going to be real and authentic. As a major gift fundraiser, creating mutual trust with your major donors is really your...
