2 min read
Why Do You Need Touch Points?
If you’ve been reading the Veritus blog for a while, you likely know that we talk about creating a strategic communication plan for your relationally managed donors. Our standard is a Touch Point for...
Passionate Giving BlogTM
Communication
2 min read
One Question to Unlock a Donor Conversation
A while back, I was scrolling through Apple News on my phone, and a headline from People Magazine caught my eye: “Carl Reiner's One Simple Question to 'Dick Van Dyke Show' Writers Changed the Way...
2 min read
Talking to Strangers (Or Donors You Don’t Know Yet)
Do you find that first conversation with a donor you haven’t met to be a bit, well, scary? I don’t mean shaking in your boots terrified. But enough that you have to inhale-exhale before you start...
2 min read
Don’t Ask Your Donors ‘How Are You?’
How many times has someone asked “How are you?” in greeting? How often was there any real interest in your answer? Now, I realize that there may be some caveats to that, especially for southerners...
3 min read
Are You Still Talking When Your Donor is Done Listening?
Talking is a big part of what a relationship fundraiser does. I wrote about that recently in a blog that focused on ensuring your “conversations” are not effectively serial monologues. I’m going to...
2 min read
Are You Having Trouble Coming Up with Touch Points?
I have some great practical advice for you. We do a ton of planning at Veritus Group. Right now, we’re working with over 150 major gift officers, so all of them are in some stage of developing their...
4 min read
Does Your Thank You Message Need a Refresh?
You may be tired of hearing yourself write. What I mean is, that same repeated thank you message might take seconds to write, because you have it down, but you might be feeling bored out of your...
4 min read
Get Your Donor Calling Muscles with this Checklist
This is the perfect time to sharpen your donor connection skills. And one area I want to focus on today is what we typically call “cold calling,” although I’d like to advocate that we rename this...
2 min read
19 Fundraising Tips to Make Summer Successful!
May is already in full swing, and summer will soon be officially upon us. I spent 8 years as a development director for two non-profits in Philadelphia earlier in my career, and I loved summer....
4 min read
Are Donors Even Reading Your Emails? 13 Pro Tips to Help You Write Better Emails
Recently on our team Slack channel, our coaches shared that we send a lot of these tips to our clients about how to write an effective email, so I thought it would be a great resource to share them...
4 min read
When You Can’t See the Trees for the Forest - Veritus Group
Yes, I know the phrase is “can’t see the forest for the trees,” and it calls out how we can get so wrapped up in the details that we can’t see the situation as a whole. But the opposite is also true,...
