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Communication (2)

Are Donors Even Reading Your Emails? 13 Pro Tips to Help You Write Better Emails

4 min read

Are Donors Even Reading Your Emails? 13 Pro Tips to Help You Write Better Emails

Recently on our team Slack channel, our coaches shared that we send a lot of these tips to our clients about how to write an effective email, so I thought it would be a great resource to share them...

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4 min read

When You Can’t See the Trees for the Forest - Veritus Group

Yes, I know the phrase is “can’t see the forest for the trees,” and it calls out how we can get so wrapped up in the details that we can’t see the situation as a whole. But the opposite is also true,...

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3 min read

What Does The New Phone Etiquette Mean for Your Donor Calls?

I recently re-read an article in the Washington Post on the new phone etiquette. Their hot take? “Text first and never leave a voice mail.” And while I get the sentiment behind that, it’s not...

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2 min read

Our Top Tips for Crafting Effective Introduction Letters

Are you taking over a portfolio and aren’t quite sure how to introduce yourself to donors that were once being managed by another fundraiser? Or maybe you’re moving into a new role at an organization...

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Why Your Donor Doesn’t Talk About Their End-of-Life Charitable Plans

4 min read

Why Your Donor Doesn’t Talk About Their End-of-Life Charitable Plans

“How many of your donors have made a planned gift?” A question like this, or really anything related to “planned giving,” strikes terror into your heart and the hearts of every other fundraiser I...

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Maybe This Is Why Your Donor Isn’t Responding

1 min read

Maybe This Is Why Your Donor Isn’t Responding

If your caseload donor is silent, it could be that you’re not in sync with their communication preferences. Diana Peterson-More writes a brilliant article about communication alignment in her piece...

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3 Meaningful Ways to Say Thanks

2 min read

3 Meaningful Ways to Say Thanks

Many of us in the U.S. are getting ready to celebrate the Thanksgiving holiday tomorrow. But gratitude is a year-long practice, not an annual feast. Studies have shown that practicing gratitude makes...

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2 min read

Failure As Opportunity: How to Value the “No” In Your Life

I used to hate the word “no.” Everywhere I turned people were telling me no, and at the time it felt like failure.

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Why Do Fundraisers Avoid the Problem in Their Storytelling?

3 min read

Why Do Fundraisers Avoid the Problem in Their Storytelling?

You have a flat tire, so you need to go get it fixed. You’re hungry so you stop and get some fast food, or you visit the grocery store. When you’re not feeling well – you go to the doctor. If your...

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Don’t Be White Noise to Your Donor: 4 Ways to Stand Out

2 min read

Don’t Be White Noise to Your Donor: 4 Ways to Stand Out

You know those sound machines that create white noise and block out all the other sounds around them? That’s what’s happening to your donors right now because everyone is following the same donor...

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