2 min read
Over the last 16 years and assessing over 1,000 donor files, it turns out that having a robust, managed mid‑level program with a mid‑level rep is perhaps the most important strategy you could have...
2 min read
“Where do I find new major donor prospects?” This is one of the most common questions we get from fundraisers. And I get it. There’s a lot of pressure—especially from your CEO or board—to “go find...
2 min read
It starts the same way every time: a voice on the phone—excited, but shaky. “Jeff, we’re on board with a mid‑level program, but some folks here are… hesitant. Could you talk to the team?”...
3 min read
We are absolutely living in strange times. Many have coined it the second “Gilded Age.” We see power in the hands of extremely wealthy billionaires and the gulf between the wealthiest and the poorest...
4 min read
It’s so interesting to watch how non-profit leaders and managers decide what level of giving per year qualifies a donor for a mid-level or major gift classification. Just ask the question: “What...
4 min read
Veritus Group: July 7, 2023
Today’s Client Corner article features an interview with Maureen Gregory, Director of Leadership Gifts for Freestore Foodbank. As Maureen Gregory tells it, she “fell into fundraising.”
3 min read
When did mid-level programs become an essential part of fundraising strategy? I remember it well. I was sitting in a conference room 10 years ago and a client of ours who we were working with on...
3 min read
Second in a Six-Part Series: What Should I Do If…?
3 min read
How do you take a donor that a mid-level gift officer has been working with and hand him over to a major gift officer? Our team at Veritus gets this question all the time, because not only do we help...
3 min read
A few years ago the comedienne Kathy Griffin had a reality show called “My Life on the D List.” Essentially she made fun of herself as a non-“A-list” celebrity and the lack of respect those...
