2 min read
What If My Older Donor Stops Giving, but They Tell Us They’ve Made a Planned Gift?
Third in a Six-Part Series: What Should I Do If…?
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3 min read
What If I’m Trying to Upgrade a Mid-Level Donor and No One Has Ever Talked to Them?
Second in a Six-Part Series: What Should I Do If…?
3 min read
What If Leadership Is NOT Entirely on Board with a Donor-Centered Program?
First in a Series: What Should I Do If…? A Six-Part Series Inspired by You
4 min read
Goal Setting: How to Do It!
If you’ve been a reader of this blog for a bit, you know that we’re constantly telling you – as part of The Veritus Way of major gifts – that you need to set individual revenue goals for every one of...
2 min read
What Can You Change?
In the last 5 years there have been written hundreds of articles, blog posts, conference presentations, and retreats all centered on creating a culture of philanthropy. I wonder if it’s moving the...
3 min read
14 Ways to Tell Your Donor She Made a Difference
“How do I tell my donor she made a difference?” the MGO asked. “I mean, there are only so many ways to do that.” Good question. Jeff and I routinely tell MGOs that there’s no limit to how many times...
2 min read
Mid-Level Fundraising Honors the Donor
Part Two of a Three-Part Series: 3 Reasons a Mid-Level Program is Critical If you ask any CEO or Executive Director if their organization is donor-centered, they will always say “yes.” But in...
2 min read
Mid-Level Fundraising Keeps the Major Gift Pipeline Flowing
Part One of a Three-Part Series: 3 Reasons a Mid-Level Program is Critical While the majority of our time and attention in this blog is about major gifts, we also write about the importance of the...
2 min read
Don’t Share the Cost Detail
Imagine going into a store to buy a pair of shoes. This is the dialogue between you and the customer service person (CSP) helping you, after he’s brought you the shoes you requested. CSP: Would you...
2 min read
The Problem with Giving Societies and Membership Programs
Giving societies and membership programs suppress giving from major donors.
