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Major Gift Officers (3)

3 min read

If You Think Small, You Get Small: Four Secrets to Getting Large Gifts

I have to tell you I’m tired of it. I’m tired of hearing from MGOs that they don’t have donors on their caseloads that give high five, six and seven figure gifts. If you are an MGO and you have at...

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3 min read

The Ideal Composition of a Caseload

Things are not going well for you as an MGO. You feel as though you are not managing your donors properly or, in many ways, you could be managing them better. You are behind in revenue and it’s time...

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3 min read

Transporting Your Donor to the Scene: Take Your Donor Into the Need

It never fails. The MGO is stuck in his relationship with the donor. He can’t seem to get her engaged. He even knows what the donor is interested in, but nothing seems to be working. So I ask: “Did...

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3 min read

The Meaning Of “No”

One of the most difficult words to hear is “no”. It cuts to the core of our being. It is immediately personal. It often feels bad. When I was younger the word “no” caused me a great deal of anxiety....

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2 min read

Landing the Big Donor…

I can’t tell you how often I see a headline in a fundraising magazine, e-mail or tweet about “Landing the Big Donor.” It’s infuriating. What’s even crazier is that fundraising professionals and...

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